Friday, June 27, 2008

Applecore Interactive is hiring!

Content Development Specialist

AppleCore Interactive is an award-winning interactive marketing communications agency known for its fresh approach. Its commitment to excellence and superior relationships with its clients has been fundamental to its success.

AppleCore is currently accepting resumes for a Content Development Specialist position.

Job Purpose:

The Content Development Specialist will make a valuable contribution to our Internet Marketing team by researching, writing and editing content for the web and interactive media (optimized for search engines). It will also require research and copy writing for printed media, such as promotional material and annual reports. Providing quality and relevant content is paramount to the overall success of a client’s website or marketing campaign. Clients vary, so candidates must be able to write according to the “language” of different industries. Attention has to be given to usability of online content, keeping in mind user psychology, structure and placement of information.

Duties and Responsibilities:
The Content Development Specialist performs a wide range of duties including:
  • Researching, writing, editing and proofing web content for client websitesportals from scratch.
  • Writing, editing and proof reading copy for client websites, marketing materials etc. based on existing written materials supplied by clients.
  • Proof reading, editing and writing content on a regular basis for ongoing maintenance of websites and other collateral material.
  • Final review and check of web page content before publishing.
  • Writing content for online newsletters, blogs, brochures, magazine articles etc.
  • Inserting keywords and hyperlinks throughout copy as appropriate.
  • Provide input into the development of client websites to ensure search engine optimization.
  • An effective writing style that is fresh, consistent and user friendly.
Education:
  • Bachelor’s degree or post-secondary education in marketing, communications, public relations, journalism or English; or relevant degree or certification
  • Technical degree and/or MBA are a plus.

Experience:

  • Two or more years writing experience would be considered an asset.
  • Ability to write in a variety of formats and styles for multiple audiences.
AppleCore’s founding principle is to be a good place to work and a good place to do business. If you excel in a team-based environment, have a passion for excellence in interactive communications, have superior written and oral communication skills, strong internal motivation and project management skills, this may be the position for you.

Send your electronic resume to careers@applecore.ca