1) The people you know now.
What professional communities, networks, and social groups are you part of?
2) The people you knew in the past.
Dredge up old clients, leads, colleagues, schoolmates, and other contacts you haven’t talked to in a while. Send them a brief hello and blurb about .
3) The strangers you don’t know yet.
Do you blog, Twitter, podcast, or use any other form of media to broadcast the contents of your brain into the vast world of the Web?
4) The things you need.
Are you connected in any way to products that people need, no matter what?
5) The things that hurt.
What is your client’s “pain,” and how do you address it?
What professional communities, networks, and social groups are you part of?
2) The people you knew in the past.
Dredge up old clients, leads, colleagues, schoolmates, and other contacts you haven’t talked to in a while. Send them a brief hello and blurb about .
3) The strangers you don’t know yet.
Do you blog, Twitter, podcast, or use any other form of media to broadcast the contents of your brain into the vast world of the Web?
4) The things you need.
Are you connected in any way to products that people need, no matter what?
5) The things that hurt.
What is your client’s “pain,” and how do you address it?
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