This past week has been something that naturally catches our eye: June 1st - 7th is Tourism Awareness Week, sponsored by Hospitality Newfoundland & Labrador. Tourism is such a huge industry—not only internationally, but online as well. Not to mention that it’s always been such a vivid factor in the economy of Newfoundland & Labrador.
The week was host to many talks and seminars about the direction that the tourism industry is moving in, capped off with a luncheon on the 3rd attended by the Honourable Clyde Jackman, Minister of Tourism, Culture and Recreation. Spreading tourism awareness is an exciting topic, especially since there’s never been a better time to spark conversations about the future. The industry has been taking huge steps online, embracing social media and interactive communities.
Of course, Applecore had to get in on the action as well. We were so inspired that we've written an article on that very subject, to be published in the St. John’s Board of Trade Business News Magazine. We decided to tackle the subject of social media and why it works so well withtourism, since it’s a topic we’re exploring every day. Social media—things like Facebook, Twitter, YouTube, blogs and peer reviews—are making amazing leaps in the industry and shaping the future of how people travel.
Check back next month for full details, but here’s a teaser for now: the future of social media and tourism relies on being flexible, transparent and ready to have a conversation with potential travelers. How can you prepare?
To be continued…!
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